About
I’m Ilan. I make businesses visible.
I got into SEO because I hate seeing great businesses lose to competitors with worse products but better visibility.
The Story
With 12+ years of hands-on SEO experience, I’ve helped 150+ businesses generate over 50 million organic impressions. But numbers don’t tell the real story.
Early in my career, I watched businesses fail because their competitors had better visibility — not better products. That frustration became my fuel. I realised that success in SEO isn’t about chasing algorithm updates or quick wins. It’s about understanding how search works, staying ahead of trends, and building strategies that compound over time.
When AI-powered search emerged, I didn’t see it as a threat. I saw it as evolution. I became an early adopter of AEO, helping clients master both traditional and AI search. Today, I help businesses dominate search results and win with answer engines.
My approach is unapologetically data-driven. Every strategy is backed by metrics, testing, and real results. I believe in radical transparency — you’ll understand exactly what’s happening and why. And I measure success by your business outcomes, not vanity metrics.
What I Believe
Data Over Opinions
Intuition is useful, but strategy is driven by data. I rely on metrics, testing, and analysis — not trends or guesses.
Radical Transparency
You deserve to understand your SEO and why we’re taking specific actions. I explain in clear terms and never oversell.
Long-Term Thinking
Quick wins fade. I build sustainable, compound growth that serves your business for years, not quarters.
No Vanity Metrics
I measure success by your business outcomes: qualified traffic, engagement, conversions. That’s what matters.
12+
Years in SEO
150+
Clients Advised
50M+
Organic Impressions
Early
AEO Adopter
Ready to Transform Your Visibility?
Let’s discuss how SEO and AEO strategies can accelerate your growth and connect you with more qualified prospects.